Isolated, rugged, and wild…

Forbidding mountains, quiet towns, rocky coastlines…

From the inaccessible wilderness of the Tarkine, through the clear waters of Wine Glass Bay, to the imposing majesty of Cradle Mountain…

This is Tasmania.

Jutting sharply out of the deep, cold Southern Ocean, Tasmania sits on the edge of the world. Harsh and isolated, the island has been home to Australia's most dangerous convicts, most hostile wildlife, and most atrocious moments in history. But it is this same remoteness, and this unforgiving environment, that has bestowed Tasmania with the ideal conditions for brewing James Boag's beers. With the Roaring Forties delivering the cleanest air on earth, and torrential rains cascading into the wide, rich valleys, nature´s finest ingredients abound in plenty and purity.

Life in Tasmania is rugged and challenging, but always richly rewarding. There's no place like it in the world. And as a result, there are no other beers like James Boag's.